Front Page Analysis 3

The name blender has connotations of mixed up music and variety. The Blender magazine cover is of Katy Perry, a Pop icon is the music world today that is known by the millions, by using a major superstar the audience can identify who it is straight away and makes them pick up the magazine to have a look before purchasing it. Blender is a magazine that specialises is Hip Hop and R'n'B. The masthead is big and bold which straight away we see and notice; also the main image is in front of the masthead so even though we don’t see the whole masthead we still know what the magazine is called. This cover is simple on a white background but it is very effective in attracting its audience and presenting itself by making it stand out, this cover attracts to males and females because the pink which is mainly a feminine colour it draws in the female readers with the pink bold writing, and for the males the main image draws them in because Katy Perry is looking seductive while she is directly looking at the camera. The magazine sell lines are essential to the magazine as it helps sell the magazine. In bold it says “FREE DOWNLOADS” this makes the audience aware of what the magazine is going to give them as a freebie which also motivates them to purchase the magazine. The additional sell line “10 HOT NEW TRACKS,” stands out and puts emphasis on the words because it is big and bold and the use of pink makes it stand out even further. Also by giving out free downloads it is cutting down subversive behaviour and it helps reduce the piracy. Blender is aiming at the 16-25 age range we know this Katy Perry is a huge pop icon who aims her music towards this age group. The brand identity is consistent the use of pink, black and white is very good combination creating an eye catching front cover which will stand out on the magazine shelf. The main cover line links in with the main image about Katy Perry ‘Kiss ‘N’ Tell with Pop’s Bi-Curious Babe’ they use this to also attract the consumer by giving them a peek of the main article inside the magazine. Many people buy music magazines because there favourite artist is on the front cover and there’s a special feature on them, by giving them cover lines to them, which will make the magazine sell much more. .